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Jimbaran beach in Bali, Indonesia, is famous for its entire row of a dozen or so “cafes” offering the same culinary experience: grilled seafood served on the beach. So, when HATIKU Jimbaran wanted to enter the fray, Amadeo Consulting and our strategic partners in Bali equipped them with competitive edges that would blow the competition out of the water.

First, we designed the interior to be comfortable, clean, contemporary and “instagrammable”, a stark contrast to the neighboring cafes that focused solely on the outdoor beach areas instead of maintaining their indoor areas as well. We also decided to be identified as a “restaurant” instead of a “cafe”, a small yet powerful distinction with the competition.

We then commissioned professional teams to train HATIKU Jimbaran’s staff with world-class recipes & SOPs. Just after one year in operations, HATIKU Jimbaran was already famous for its hospitality and delectable foods. They won the 2021 Best Seafood Restaurant in Bali Award from Lux-Life Magazine, and was featured in several other press releases. At the time of writing this entry, they maintained a 4.9 out of 5 rating on Google reviews from almost 400 customers.

Finally, our specialty: we built a beautiful website and ran Google Ads campaigns for them. Following their SOP to inquire where non-returning customers have heard about HATIKU Jimbaran, they reported that “Google search” constitutes about 60% of the result, with word of mouth trailing second place at 30% and others including social media the remaining 10%. Based on that statistic and their monthly ad budget, they’re enjoying an average of 48x monthly ROI on their ad spend.

We’ve had the delight of working with HATIKU Jimbaran from construction all the way to operations; from creating designs to implementing systems; from an idea to a success. If your next dream project is in Bali, Indonesia, be sure to get in touch with our team. You’ll be pleasantly surprised by what all we and our partners can do to help your venture.